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KetelOne Botanicals

Introducing new KetelOne Botanical. Working with the new packaging done by Cleasens which is an elegant spin on vintage botanical illustrations. We created the the perfect ‘golden hour’ rooftop occasion.

As you step into the Botanical party your senses are heightened as we capture the creation of the perfect serve; taste, scent, sound and even a little magic.

The tvc really played up the sensorial aspect of the drink, highlighting the amazing new taste, scent sound in creating the perfect serve. Making for an intriguing yet approachable product launch which succeeded in making Botanicals the true drink of the summer.

Campaign Concept / Print / Digital / Art Direction/ Film

Photography: Martin Wonnacott

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 Introducing new Ketel One Botanical, vodka distilled with real botanicals and infused with natural fruit essences. The design intent was to create a warm and inviting world that felt fresh, real and with an element of considered imperfection.  The a
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